Comments & Messaging
Moderate social comments and handle social messaging conversations
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Comments & Messaging
Respond to comments and social messaging activity from the Social Media tools (and related inbox surfaces when conversations sync there).
Social comments moderation
/docs/en/workspace/social-media/comments.png
What you can do
- Review incoming comments on your posts
- Reply, hide, or take moderation actions available in the UI
- Open platform messaging threads when enabled
- Hand off deeper support conversations to the inbox when appropriate
Moderate comments
- Open Social Media → Comments (or equivalent)
- Filter by account or post if needed
- Open a comment thread
- Reply or apply the moderation action you need
Assign ownership for brand replies so the same comment is not answered twice by different teammates.
Handle social messaging
- Open messaging / inbox views linked from Social Media (or Unified Chat when conversations appear there)
- Select the customer conversation
- Reply using the composer
- Close or assign when done
Social messaging
/docs/en/workspace/social-media/messaging.png
Tips
- Keep public comment replies short; move sensitive issues to private messaging
- Reconnect expired accounts from Accounts & Publishing
- Use Unified Chat when you need the full omnichannel agent toolkit